INDUSTRIAL DESIGN AND THE FUTURE
Written by Geoffrey Holme
Published by The Studio Limited
in 1934
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INDUSTRIAL DESIGN AND THE FUTURE
Written by Geoffrey Holme.
Stock no. 1830406
1st.
1934.
Hardback.
Almost very good condition.
A Challenge to the Producer. Industrial Design. Green cloth boards, black title to spine, black pattern to front board. B/w photos. 160 pages. Boards a little marked, rubbed at edges and lightly worn to corners. Endpapers and text block browned. Some foxing present. Slight tobacco odour present.
Front cover
Contents
- Foreword
- What is Industrial Design?
- The Public and Its Needs
- Practical Idealism
- The Legacy of Ugliness
- Design - Past and Present
- The Quarrel about "Taste"
- Design and Advertising
- "Styling"
- Co-operation
- Comparisons of American Industrial Designers
- Education
- Design as a Competitive Factor
- The Future
- A Questionnaire and the Replies